Overview
Responsibilities of the position:
· Conduct market analysis to identify potential clients, market trends, and competitors. Gather data
on customer needs to inform marketing and business development strategies.
· Generate leads through cold calling, networking, referrals, and digital marketing. Target clients
who would benefit from freight services.
· Develop and implement client acquisition strategies. Present UFS freight value proposition,
negotiate contracts, and secure new clients.
· Build and maintain strong client relationships, understanding their needs and providing tailored
solutions. Address concerns and foster long-term partnerships.
. Create customized proposals and presentations, showcasing the benefits of UFS freight services in
enhancing clients’ supply chain operations.
· Collaborate with the operations team to ensure smooth implementation of new contracts, aligning
services with client requirements.
· Attend industry events and trade shows to network and stay updated on trends.
· Monitor the effectiveness of marketing and business development strategies.
· Develop and execute marketing campaigns to promote UFS freight services through digital
marketing, social media, and email marketing.
Experience:
· Minimum 5 years of experience in marketing, business development, or sales roles, preferably in
the logistics or supply chain industry. Experience specifically in the freight sector is highly desirable.
Qualifications & Skills:
· A bachelor’s degree in business administration, marketing, logistics, or a related field. A master’s
degree in a relevant field can be an added advantage.
· Solid understanding of logistics and supply chain principles, including freight forwarding,
warehousing, and transportation.
· Proven experience in lead generation, client acquisition, and business development with strong
negotiation and networking skills.
. Knowledge of the logistics and freight industry, including trends and market dynamics. Ability to
address client needs with tailored solutions.
· Excellent communication and interpersonal skills for building relationships and collaborating with
stakeholders.
. Ability to work with cross-functional teams and lead initiatives for seamless contract execution.
